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Donors look for great investments

Last week I was in a room of over 200 benefactors to a large faith-based nonprofit. It was the quiet launch of a major capital campaign. One of the speakers who was the lead donor took the podium and said that as he was looking to make his (eight-figure) gift, he asked himself, “What can I do to change the culture, and what is the best vehicle to do that?” He noted that we all like making investments and look for the best ways to give back.

The vehicle for him and so many in the room was this organization.

I’ve heard it asked many times by donors in the last year – “Is your organization changing the culture?”

What is your impact? Are your donors willing to invest in that impact?

Think about it!

“A life not lived for others is not a life.” — Mother Teresa

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